Tuesday, September 11, 2012

Hypermediacy + Remediation = Immediacy?

While reading how Disneyland and Disney World function as hypermediate spaces that remediate their own creations, (“films, songs characters” etc…”) I remembered reading about an actual community called Celebration Florida in Osceola, Florida, built by the Disney Development Company and refashioned as an extension of Disney World’s Main Street attraction, which itself mirrors the idyllic Midwestern town in Marceline, Kansas where Walt Disney lived as a child (173). A complete community with its own schools, shops and places of worship, it is connected to the Disney World resorts via one of the community’s main streets. If it is true then, as the authors suggest, that “real cities and towns are themselves media spaces which theme parks reproduce and refashion,” it would seem that Disney World’s “small scale version of a city” (174) has re-evolved into an actual community—does this mean that the hypermediate fantasy has been remediated into the reality (immediacy)? Has it come full circle? In other words, if it is now possible to live within the "refashioned/remediated" fantasy, does that then become the reality ("immediacy")(174)?

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